GLOBAL FASHION
MARKETING
Program Duration: 1 Year (39Weeks/780hrs)
Your Instructors: Nikki Renshaw, and Julie Berg
Prices: Domestic $18,995.00
Prices: International $21,995.00
Location: 1888 West 1st Ave
Start dates: January, May, September
Global Fashion Marketing
Fashion Communication: Language of Style
Program Overview
Master the art of consumer connection with the Global Fashion Marketing Diploma. Designed for forward-thinking individuals, this fashion-focused program trains students in visual and written communication, equipping them with in-demand skills, cutting-edge tools, and a deep understanding of the dynamic global fashion landscape where business and brands intersect. Over the one-year intensive, you’ll gain hands-on experience that shapes the future of fashion, develop an impressive market-ready professional portfolio, and learn to craft marketing strategies, analyze global trends, and execute compelling campaign communications.
Develop your skills
The program is structured into three comprehensive terms, guiding you through foundational principles to advanced applications:
Term 1: Foundations of Fashion Marketing
● Principles & Foundations: Learn key design principles like colour, balance, and silhouette while exploring historical trends and the product development creation process.
● Branding: Discover how to position and promote products, understand consumer behaviour, and develop impactful marketing strategies.
● Business Entrepreneurship: Gain essential skills for managing supply chains, creating tech packs, and launching e-commerce ventures.
Term 2: Bridging Creativity and Technology
● Art & Technology: Master tools like Adobe Creative Suite to produce professional designs and visuals.
● Career Preparation: Build a standout portfolio, refine your professional presence, and develop networking expertise.
● Forecasting: Analyze global and local trends to anticipate shifts in the fashion industry.
● Digital Marketing for Fashion: Design data-driven campaigns to boost brand visibility and customer engagement.
Term 3: Advanced Industry Applications
● Wholesaling & Buying: Understand retail inventory management, trade show practices, and ethical vendor sourcing and production.
● Visual Merchandising: Create impactful window and in-store displays, and produce retail floor plans and strategies that drive sales.
● Event Production & PR: Plan and execute memorable events with compelling storytelling and PR strategies.
● Fashion Styling: Develop expertise in editorial and personal styling for diverse projects and clients.
Why The Cut Academy?
Innovative Learning Experience
Our curriculum is built to bridge the gap between creativity and business. You’ll gain hands-on experience with industry-standard tools and techniques, ensuring you are career-ready from day one.
Build Your Portfolio, Build Your Career
You’ll graduate with a market-ready portfolio, giving you a competitive edge in today’s fast - evolving industry.
Your journey begins here. Apply now and let the future of fashion take shape.
Hands-On Learning Opportunities
The program emphasizes real-world experience:
Capstone Project: Create and present market-ready fashion campaigns or business proposals showcasing your skills.
Adobe Creative Suite Training: Build professional visuals using tools like Photoshop and Illustrator.
E-Commerce Development: Design and manage an online retail platform for yourself or your clients.
Event Coordination: Learn to organize events that make a lasting impression.
Your Future Careers
Graduates are equipped with the skills, knowledge, and portfolio to thrive in a variety of roles:
Fashion Marketer
Digital Marketing Specialist
E-Commerce Manager
Fashion Buyer
PR & Event Coordinator
Visual Merchandiser
Editorial or Commercial Stylist
Personal Stylist
Program Timeline
Option 1: One year program
Program duration: 39 weeks - 780 hrs.
Terms: 3 (14 weeks each)
Hours per week: 20 hours
Program Cost
Application Fee(Domestic) $50.00
Application Fee (International) $500.00
Assessment Fee $100.00
Material Fee $450.00
Textbooks $564.00
Admission Requirements
We seek passionate, driven individuals ready to do a deep dive into the world of fashion. Applicants must provide:
High school graduation or mature student status (19+).
A Letter of Intent (250+ words) detailing your career aspirations.
Portfolio submission with 8-12 creative works (digital submissions accepted).
English Proficiency (if applicable): IELTS 5.5, TOEFL 57, or equivalent.
Admissions interview with the Dean or Director of Admissions (in-person or virtual).
Meet your professors
Nikki Renshaw
Nikki started her design career in her native London, UK where she completed her Bachelor’s Degree at Central Saint Martin’s school of Art. After moving to Vancouver, BC, she enrolled in BCIT where she completed the Interior Design program, and has been teaching a variety of design courses at several institutions for the past decade. Nikki has extensive experience in television, where she hosted numerous shows back in London, as well as hosting a radio show for over a decade here in Vancouver. She is an expert in marketing as she has been running her own design company for many years and has a large social media presence with over 118,000 Instagram followers. She regularly contributes to design magazines on both sides of the globe and Elle France magazine included her Instagram account @englisheccentrichome in their feature on influencers to watch in 2024. Her work has been featured in Elle Canada, UK Cosmopolitan, Vancouver Magazine, Western Living and The Vancouver Sun as well as other publications. Currently, Nikki is the Program Director for the Costume, Global Fashion Marketing and Interior Design courses at the Cut, as well as running her design business and studying for a Master’s Degree at the Arts University of Bournemouth in the UK.
Julie Berg
Julie Berg brings 25 years of forward-thinking fashion design and energy-fuelled marketing talent to the table. A product development specialist for both retail and private labels, she’s crafted contemporary designer sportswear and accessories collections for small-sized independent retailers and big brands alike.
Request more details
We’re excited to help you take your first step into your future career in fashion. Don't wait to follow your passion, express yourself, and follow your dreams now.
Frequently Asked Questions
You have questions, we have answers.
If you can’t find what you’re looking for in our FAQ section below, use our online submission form.
This program has been approved by the registrar of the Private Training Institutions Branch (PTIB) of the Ministry of Post-Secondary Education and Future Skills. The Cut Design Academy is designated with PTIB.